![]() Once your storyboard is ready, it's easy to share it using popular video sites such as Youtube or Vimeo. This bit is quite difficult to do in-house.Ĭompanies offering professional storyboarding services include: The artist will create and film the drawings synchronised to the voice-over track. However, you will need a professional artist, unless you know a gifted amateur. Make sure the script and the vocal match! Similarly, some artists may ask for a copy of your script as well as the voice-over so that they can better understand your message. Some work just from your voice-over recording, and some might prefer that you sketch out your story using a slide presentation package such as Powerpoint. ĭifferent artists will have there own preferred way of working. The storyboard is the graphically depicts the story in a series of frames or scenes, a bit like a comic book. The main benefit of using a professional voice artist is that they will deliver a high quality recording quickly and efficiently. Our Insight storyboard was recorded in an ordinary meeting room by one of our own staff using a Zoom H2N recorder, but we have used professional voice-over artists and recording studios in the past and can offer some suggestions.Ī professional will cost anything from £100 upwards. For example, The Economist, offers tips on how to improve the clarity of your writing. Metaphors can be useful but do try to avoid over-use or mixing metaphors (for example "If we can hit that bullseye then the rest of the dominoes will fall like a house of cards"). This will help make sure the message is clear. Ask colleagues to read it and ask questions. Edit the scriptĪll scripts benefit from editing, several times usually. So for a four-minute animation you should aim for about 600 words: more than that and you will need to talk more quickly! Step 3. If you have to use specialist terms or concepts, explain what they mean.ĭo a word count: audiobooks are recommended to be 150–160 words per minute, although some research suggests adults can listen with full comprehension at 300 wpm. So, try to write the script as it will be spoken and don't use jargon. Remember that the script will be spoken, and the spoken word is different from the written word. The script is of vital importance and you should spend some time perfecting it so that it tells the story clearly and simply. How did they get the message across? Step 2. Think about campaigns about drinking and driving, smoking etc. This cleverly reminded the reader (who) that The Herald covered all the issues (what) and that you should buy it very day, ie every edition or issue (what). The Herald newspaper ran a campaign for many years with the strapline 'Never miss an issue'. This technique is used in advertising campaigns, both in the commercial and public sector.
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